With the development of technology and the impact of some force majeure, the establishment of social media networks has become a very important part of our daily lives. Networking using social media means building, growing, and maintaining a network of contacts through different platforms, which can help us improve ourselves in different ways. When building a media social network, we can not only build relationships with people related to our own majors, but we can also build relationships with people in fields that we are not familiar with but are interested in. Depending on the needs, we should also choose the appropriate platform to build a relationship network. For example, LinkedIn is suitable for building more professional relationships and is suitable for future career planning, while Facebook is more casual and suitable for establishing weak relationships.

In terms of actively participating in the online public, not only can we chat with friends, we can also leave comments or likes on other people’s posts. These types of interactions can increase our visibility and demonstrate interest and expertise in our field. Add to that posting articles or insights about your career, which can help build expertise and interest. Sharing your experiences, ideas, or professional achievements can attract the attention of more like-minded people. In addition, you can also join some social groups, which can help us meet people with similar interests, where we can also share information and ask questions. Joining these groups is a great way to meet new people and learn from others.

However, it is undeniable that there are certain risks in the use of public networks. The first and most obvious issue is privacy. Personal information on public networks may be leaked, and articles or comments published may be used or plagiarized by others. Secondly, published information may be misunderstood or distorted, leading to misinformation, inaccurate information, and possibly even reputational damage. Although public communication may have bad effects, it can also bring us great rewards if used properly. First of all, it will have a very broad influence, because public communication can quickly reach a large audience, thereby effectively disseminating information, influencing public opinion, and raising awareness of issues. Therefore, for businesses and professionals, public communication is important for building brands. Image and reputation are very important. Public platforms also provide the opportunity to interact directly with audiences, providing real-time feedback and better improving public knowledge and awareness.